"design"

Event photos just in - Staples Back2School

Microsoft and Lenovo Canada are showcasing their products at the Staples Back2School event today.  It is all about the experience: Trainers showcased the devices in a library, living room,  bedroom, cafe, office and lecture hall. 

The exhibit spaces are based on 10' x 10' footprints.  The interior design & staging for these themed environments was focused on showcasing their devices being used in the real world. The printed backgrounds are not photographs, they are 3D environments we created, rendered in Cinema 4D & VRay, and printed specifically for these displays.

The Living Room

LivingRoom

The Office

TheOffice

The Bedroom

Bedroom.jpg

The Library

library

The Cafe

Cafe.jpg

The Lecture Hall

Lecture Hall.jpg
 

More event photos here:

Microsoft Ad Agency Kiosks at Work

In collaboration with Starshot, a marketing agency focused on experience design, we crafted ten Microsoft Kiosks that were installed at the offices of different Toronto based advertising agencies.  They were designed and built to showcase the XBox One, XBox 360, a Windows phone and Surface tablet.  

As you can see, the initial concept was not far off from the final kiosk design.  Our creative team worked closely with the production lead, as well as, the Account Manager to ensure that we built a display that supported the user experience the client had envisioned.

A fresh new look for @ADP_CDA at #HRPA2014

With a 10' x 20' booth space at this year's HRPA (Human Resource Professional Association) Conference & Tradeshow 2014, ADP Canada updated their exhibit with a custom back-wall, some new full height graphics, raised logos & letters (a personal favorite) and if you look closely you will see the 'walk-in closet' a.k.a. storage room on the right of the booth (a close second favorite in my books).

Interior Design Show 2014 - a special preview

As I predicted - we were not disappointed at the Interior Design Show (#IDS14).  The morning was spent along side design students, interior designers, and other industry professionals - all excited to see what the show had to offer this year.

Some of our favorites were the BigFoot Door booth, the Solo Home exhibit and the 'experience' at the Miele Booth.  I was also blown away by some of the beautiful lighting, rugs and furniture some of the smaller and more independent designers brought to the show.  I found myself stalking the Reed Hansuld booth because of the beautifully crafted chairs he showcased (yes....chairs).

Here is just a small collection of what inspired us today:
(images are also on our INSTAGRAM @exhibitcanada)

More - rendering versus photo

Our 'Exhibit Rendering or Exhibit Photo' post was quite popular so I thought I would share some more images with everyone.  To be honest, even though I look at these everyday, I am still surprised at what technology allows us to do when designing an exhibit or booth concept.  The graphics may not be the same as the ones chosen for the booth - but exhibit renderings provide us with a great opportunity to see what the final concept will look like on the show floor.

The design and rendering process takes a long time but the outcomes are pretty impressive.  Below are some more rendering versus photo examples of both purchased and rental installations/booths:

Tire Wall for Hyundai Dealership

 at the Wal-Mart Vendor Fair (Rental)

Maple Leaf Foods

at the Wal-Mart Vendor Fair (Rental)

Economical Insurance Group

at the Home Hardware Event (Rental)

Uponor

10'x20' - 10'x10' (Purchase)

Moving on up - 5 tips on how to move from your portable to a custom exhibit

We receive a lot of calls from exhibitors who want to make the jump from their draped table to a custom designed booth.  Some already have bannerstands and pop-ups but are looking to make more of an impact and stand out from their competitors.  Here are 5 tips on how to move from a portable to a custom exhibit.

Excitement this week? A really cool time lapse device.

I was contemplating what I could share with you this week and even though we are currently gearing up for some major trade shows in the next month I kept thinking about this very cool product:

"RADIAN - a motion time lapse device for everyone" Kris Cheng - co-founder

(I'll post another update with photos on the exhibits we are building for Kruger and Flakeboard in the next couple of weeks so stay tuned).

Back to Radian.  I know it's not directly trade show related but I'm sure a lot of you photography enthusiasts, IPhone lovers, Engadget readers, builders, stagers, designers, artists, and of course exhibitors....will appreciate this gadget. (watch it here !)

Radian: a motion time-lapse device for everyone from Kris Cheng on Vimeo.

A time lapse video is a very unique way to showcase changes over time.  As you can see in our recent exhibit build for Microsoft on YouTube, it's a great way for an exhibitor to see their booth come to life.  I used to believe that  things like this were only for photography professionals but Radian is compact, has a very clean design, can move from side to side, tilts up and down, is programmed with your Smartphone app and on top of all that - it is extremely affordable even to the casual user.

It's not yet in production (we came across it through a great program/site called Kickstarter "a funding platform for creative projects.")  I'm not using this post to get you to pledge, I just wanted to share a very cool product because we love to support innovation and the entrepreneurs who create, design, and bring them to us.

I believe the reason we relate to things like this is because we are a small boutique exhibit house.  We like to push our boundaries, we like to try new products, and we like to design & build exhibits with the same enthusiasm that these entrepreneurs do.

Here are some more images:

(Source - Kickstarter)

Exhibit Rendering or Exhibit Photo?

I was looking at an image today and could not tell if it was an artist's rendering OR if it was a photograph.  Today's post is not very serious, nor does it make us experts in the latest design technology - but I believe it does create a little bit more awareness and appreciation. 

As recently as 10 years ago our exhibit designers only sketched and drew booths using pen and paper (As an exhibitor, or even someone hiring an architect to remodel your home, you will probably come across a rendering or two.  Because we are so used to seeing pretty pictures and photographs instantly we often forget the amount of time and effort it takes to create these digital masterpieces.  These drawings bring the booth ideas to life and help us imagine them on the trade show floor.  In the last few years I have truly gained an appreciation for the artistry and technical skills required to develop exhibit renderings or 3D animations.  Hours of work on the designers part leave you with images that are so realistic - the lines between the booth photo and the renderings start to blur.  Here is an example of

Intelerad's

2011  exhibit for

RSNA's

2011 annual radiology meeting.  Can you tell which one is the photo?

You can also see Intelerad's 2010 exhibit renderings and photos on our site here

Here are some other cool examples I found: 

Ronen Bekermans - render vs photo review